Vietnam tourism: A journey full of ups and downs is recovering strongly

01/08/2022 31/12/2022

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Over the course of 62 years, the Vietnamese tourism industry has "tasted" all the ups and downs with many imprints and colors. Successfully overcoming the "COVID storm", at this time, the green economy is recovering strongly.

Vietnam's tourism has just gone through a period full of ups and downs with impressive growth achievements with world-honored awards (from 2015-2019), but soon fell to the bottom with the pandemic. However, the country's "green economy" after officially opening after COVID-19 (March 15, 2022) has initially recovered and developed strongly.

This can be said to be the most impressive and colorful journey during the 62-year journey of Vietnam's tourism industry (July 9, 1960 - July 9, 2022).

Top travel destination

According to the World Economic Forum (WEF), the competitiveness of Vietnam's tourism increased 12 places, from 75/141 in 2015 to 63/140 economy in 2019. This is a very encouraging success. for Vietnam's tourism industry in the period 2015-2019.

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During this same period, the number of international visitors to Vietnam increased 2.3 times from 7.9 million (in 2015) to 18 million (in 2019), achieving an average growth of 22.7% per year - the level top ranking in the world according to the annual reports of the World Tourism Organization (UNWTO).

Notably, in 2019, the growth of international visitors to Vietnam reached 16.2%, far exceeding the global average (3.8%) and the Asia-Pacific region (4.6%). Also in this year, Vietnam overtook Indonesia and ranked 4th in Southeast Asia (after Thailand, Malaysia, Singapore) in terms of international visitors.

Meanwhile, domestic visitors increased 1.5 times from 57 million arrivals in 2015 to 85 million arrivals in 2019, an average growth of 10.5% per year. Total revenue from tourists increased 2.1 times from 355 thousand billion VND (in 2015) to 755,000 billion VND (in 2019); the local export value of tourism (total revenue from international tourists) increased from 9 billion USD to 18.3 billion USD, an average increase of 20.9% per year.

Direct contribution from tourism to GDP is also increasing: 6.3% (2015); 6.9% (in 2016); 7.9% (in 2017); 8.3% (in 2018) and 9.2% (in 2019), showing that tourism is gradually becoming a key economic sector according to the target of Resolution 08-NQ/TW dated 16/01/2017 of The political.

The impressive development speed has contributed to reflect the increasing position of Vietnam's tourism, becoming an attractive destination in the eyes of international friends, and has been honored by prestigious international organizations and press with many awards. prestigious award.

The most significant is the World Travel Awards, which are likened to the Oscars of the global tourism industry, honoring Vietnam as: The World's Leading Heritage Destination (2019); World's Best Golf Destination (2019); Asia's top destination (2018, 2019); Asia's Leading Cultural Destination (2019); Asia's Leading Culinary Destination (2019).

Along with that, there are many prestigious regional and international awards for hotels, resorts, tourist attractions, restaurants, travel companies, airlines... of Vietnam.

Most recently, Da Nang, Hanoi, and Ho Chi Minh City are three representatives of Vietnam present in the category of 10 best cities in Southeast Asia of the Travel Awards of the famous travel magazine Travel+Leisure. (America).

Besides 3 vibrant cities, two beautiful islands of Vietnam, Phu Quoc and Con Dao, also appear in the category of the top 10 islands in Southeast Asia (Best island in Southeast Asia).

It can be said that the impressive growth results and a series of prestigious awards achieved in the period 2015-2019 have painted brilliant colors for the picture of Vietnam's tourism.

Efforts to overcome the "storm"

In early 2020, in the midst of the time when Vietnamese tourism achieved impressive growth in tourism indicators, it seemed that it would open a new and exciting period when the "storm" of COVID-19 broke out globally. , causing all activities of the tourism industry to stop and fall into a "freeze."

In the past two years, the pandemic has pushed the world tourism, including Vietnam into the "abyss": The market and activities have completely broken down, stalled, the indicators have fallen seriously, and the growth of people zero is even negative.

From the end of March 2020, Vietnam had to "close the door" to prevent the epidemic, so the number of visitors decreased by 80% compared to 2019, reaching only 3.7 million; domestic tourists decreased by 34% over the same period in 2019, reaching 56 million arrivals; total revenue from tourists decreased by 59%, reaching VND 312,200 billion.

Tourism targets in 2021 continue to decline more dramatically. In the whole year, the number of international arrivals reached only 14,900; the number of domestic tourists reached 40 million; total revenue from tourism is only 180 trillion dong. At that time, up to 90-95% of tourism businesses had to stop operating or cut most of their staff, workers were forced to change jobs; Most cultural, sports and tourism events in localities must be postponed, focusing on disease prevention.

Tourism has experienced unprecedented difficulties in history, requiring policies to remove difficulties and develop orientations and solutions in time and in the right direction.

In that context, the whole country implemented Resolution 128/NQ-CP of the Government on "Safely adapting, flexibly and effectively controlling the COVID-19 epidemic" while implementing general supportive policies. In particular, many specific support policies for the tourism industry have contributed to removing difficulties for tourism businesses and workers such as: reducing the deposit of travel service business by 80% by the end of 2023, reducing travel time by 80%. deposit refund period for tour operators (from 60 days to 30 days), 50% reduction of appraisal fee for travel business license, fee for assessment and issuance of tour guide card, support for electricity price reduction, reduce electricity bills for tourist accommodation establishments directly involved in epidemic prevention and control and affected by COVID-19. Support tour guide VND 3,710,000/person.

Many localities have also issued policies to exempt and reduce entrance fees, reduce land rents, delay loan repayment, provide loans to pay workers or support domestic tourism stimulus.

Tourism is recovering strongly

After those efforts of consensus and determination, together with drastic actions of the central tourism management agency to orient and accompany with localities, businesses, official domestic and international tourism activities. entered a period of strong recovery as soon as the Government decided to fully reopen tourism activities from March 15, 2022.

Tourism targets in 2021 continue to decline more dramatically. In the whole year, the number of international arrivals reached only 14,900; the number of domestic tourists reached 40 million; total revenue from tourism is only 180 trillion dong. At that time, up to 90-95% of tourism businesses had to stop operating or cut most of their staff, workers were forced to change jobs; Most cultural, sports and tourism events in localities must be postponed, focusing on disease prevention.

Tourism has experienced unprecedented difficulties in history, requiring policies to remove difficulties and develop orientations and solutions in time and in the right direction.

In that context, the whole country implemented Resolution 128/NQ-CP of the Government on "Safely adapting, flexibly and effectively controlling the COVID-19 epidemic" while implementing general supportive policies. In particular, many specific support policies for the tourism industry have contributed to removing difficulties for tourism businesses and workers such as: reducing the deposit of travel service business by 80% by the end of 2023, reducing travel time by 80%. deposit refund period for tour operators (from 60 days to 30 days), 50% reduction of appraisal fee for travel business license, fee for assessment and issuance of tour guide card, support for electricity price reduction, reduce electricity bills for tourist accommodation establishments directly involved in epidemic prevention and control and affected by COVID-19. Support tour guide VND 3,710,000/person.

Many localities have also issued policies to exempt and reduce entrance fees, reduce land rents, delay loan repayment, provide loans to pay workers or support domestic tourism stimulus.

Tourism is recovering strongly

After those efforts of consensus and determination, together with drastic actions of the central tourism management agency to orient and accompany with localities, businesses, official domestic and international tourism activities. entered a period of strong recovery as soon as the Government decided to fully reopen tourism activities from March 15, 2022.

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